In Volume 2 of our “Meet The Team” series we introduce Esi, founder member of Play.fm and Chief Editor.
See what she says in the following Question & Answer:
What is your job at Play.fm?
I’m Chief Editor and responsible for all editorial content featured on the website and our social media channels. I’m also taking care of all cooperations with festivals, labels, artists & clubs around the globe. Additionally I’m doing the graphic design for the website and all upcoming new features.
How do you choose your features, like the “Set of the Day” on Facebook or the website frontpage features?
It’s hard to choose the perfect set each day. I’m constantly going through our archives and look out for what our partners upload on Play.fm. I would say the key is to keep balance between well known DJs and more unknown newcomers. I’m trying to vary musical genres and most importantly go beyond my personal musical preferences.
You can also send me “Set of the Day” recommendations to email@example.com
What are you currently working on, are there any special projects?
I’m currently working on planning our Festival Season 2012 which means I’m deciding with which festivals we’re going to team up with to record the best performances for you.
I’m also planning our Social Media activities together with my intern Fabian for the upcoming months. We’re always trying to keep you guys entertained by posting interesting stories, competitions, and videos on our Facebook page or blog.
Lastly I’m finishing up the screen design for some exciting new website features (get yourself prepared for an all new dashboard and user profile) that will be released soon.
There’s always a lot to do, my job never gets boring.
Whats the Play.fm feature you like the most?
Something super simple – I actually really like our genre tag cloud because of the immediate access to sets from a certain genre.
Your favourite mix on Play.fm?
Can’t really decide on one favourite mix. I do like the whole No More Pop Series a lot, though.
Is there a special memory concerning Play.fm you can share with us?
There was that one night at the 2009 Miami Winter Music Conference. We were invited to a private Gigolo Records party at a club called Goldrush which surprisingly turned out to be a 1000 square feet strip club. We ended up having the biggest fun in between tons of naked women and some friends from the industry while DJ Hell, Peter Kruder and Christian Prommer played some fantastic sets.
Icing on the cake was the clubs “host”, a 60 year old beardy trucker guy who worked as some sort of moderator/MC and introduced all guests to the girls stepping on/off stage and announced “lap dance happy hours” while the Djs where playing.
We recorded some parts of the night but unfortunately weren’t allowed to put the recordings online afterwards. Nevertheless here’s an one hour snippet including the trucker host doing his “thing”.
Name your current favourite DJ’s / Artists?
this list could go on forever…
What are you doing on your day off?
What was your favourite Youtube Video in 2011?
Queen B performing live at the Billboard Awards 2011 – watch here
The best TV series quote ever?
“There’s always money in the banana stand.” (Arrested Development)
Whats the first record you ever bought?
7” NKOTB – Step by Step 1990 !!
Tell us the most embarrassing tune of your youth you still like?
Still in Love with: George Michael & Aretha Franklin – I Knew You Were Waiting (For Me)
Whats the first thing you do when you come home after work?
Prolly put on my sweat pants? :)
Your 5 all time favourite tracks:
That’s a hard one – so many great songs out there…
plus millions more…